1960's Action SoldierClassic G.I. Joe Adventure Team Image, circa 1973GI Joe Image/Devils Due comic book cover from the early 21st century incarnation 'G.I. Joe: A Real American Hero' John F. Kennedy PT-109
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GI Joe

G.I. Joe is an American cartoon soldier. The name was created by David Breger when he was asked to create a comic strip for United States military magazines during World War II. Breger came up with the title "G.I. Joe" from the term "G.I. more...

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" His strip debuted June 17, 1942 in the military's YANK magazine and Stars and Stripes newspaper. In 1945, United Artists released a movie titled The Story of G.I. Joe , directed by William Wellman and starring Burgess Meredith as acclaimed war correspondent Ernie Pyle.

In 1964, the character G.I. Joe became a series of military-themed action figures produced by the Hasbro toy company. The toyline began with the aptly named G.I. Joe, featuring members from all four branches of the armed forces; Action Soldier, Action Sailor, Action Pilot and Action Marine. The name, G.I. Joe, no longer referred to one specific character but to a toyline brand.

Incarnations

The following series of Hasbro G.I. Joe toys were released:

G.I. Joe (1964-1969); G.I. Joe Adventure Team (1970-1977); G.I. Joe Defenders (1976); G.I. Joe: Super Joe Adventure Team (1977); G.I. Joe: A Real American Hero (1982-1994); G.I. Joe: Hall of Fame (1991-1994); G.I. Joe: Street Fighter II|Street Fighter (1993); G.I. Joe: 30th Anniversary (1994); G.I. Joe: Sgt. Savage and the Screaming Eagles (1995); G.I. Joe: Hall of Fame limited exclusives (example: Boxes)(1995-1997); G.I. Joe: Masterpiece Edition (1996-1997); G.I. Joe Extreme (1996-1997); G.I. Joe: Timeless Collection (including Exclusives) (1998-2003); G. I. Joe Classic Collection (1995-2004); G.I. Joe: The Real American Hero Collection (2000-2002); G.I. Joe vs. Cobra (2002); G.I. Joe vs. Cobra: Spy Troops (2003); G.I. Joe 40th Anniversary Reproductions (example: Footlocker) (2003-2005); G.I. Joe: Valor vs. Venom (2004-2005); G.I. Joe: Sigma 6 8" (2005-Present); G.I. Joe: Sigma 6 2½" (2006-Present); G.I. Joe: Direct To Consumer (2006-Present);

Historical overview

The 40s

In 1943, a pigeon(?) called G.I. Joe rescued over a thousand people in Italy by delivering a crucial message.; In 1945, a hit movie, The Story of G.I. Joe, about war correspondent Ernie Pyle in World War II, was released.;

The 60s

Nearly 20 years later, seeing the market success of the Barbie doll, Stan Weston, toy creator and licensing agent, brought the idea of a soldier action figure to Don Levine at Hasbro. Reinforced perhaps by the television series " The Lieutenant", Hasbro saw the potential in a doll, or "action figure," for boys. In 1964, Hasbro launched the G.I. Joe line of action figures, naming it after the aforementioned movie. At that time, the G.I. Joe figures were approximately the same physical scale as Barbie dolls - 12 inches, or 305 mm, tall (also known as Playscale).; In 1965, a black "G.I. Joe" figure was introduced in select markets.; In 1966, soldiers of international armed forces joined the G.I. Joe line up, and Hasbro decided that the entire toy line would be named G.I. Joe.; In 1967, G.I. Joe talking figures were introduced. Around this time, the only full-sized female G.I. Joe action figure - a nurse - was produced. It was not a commercial success.;

Read more at Wikipedia.org


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